Which? Stop Nuisance Calls – Improve Data Protection

Which? is calling for tougher powers to tackle nuisance calls has persuaded the Government to launch an action plan to address this issue:

Amongst other things, they are asking for:

  • Consent to be contacted by 3rd parties to have an “expiry date”.
  • Businesses to have to prove to the Information Commissioner’s Office (ICO) that the individual gave consent.
  • Enforcement action against companies that break the rules to be strengthened and the threshold for the ICO to take action to be lowered.
  • The government to work with industry to develop better ways to protect people, such as forcing companies to reveal the number they are calling from and a short code to report nuisance calls.

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